Client - Klim
Agency - Humid Creative
Project - Retail Program 2022 - 2025
Role - Lead Designer
Tools - Solidworks / Procreate / Keyshot 10 / Fabrication + Engineering
SHOP IN SHOP // HIGHLIGHT DISLPAYS // BRAND AUDIT // RETAIL PROGRAM
Humid has been working with Klim on developing a completely new and unified retail program
to distribute across their ever growing shop network. We started from an initial dive into a brand update
by developing a shop in shop and from there diving into a complete brand analysis and market position in their
retail landscape, brand material guide, and finally a full lineup of new cross merchandising displays, signage,
and dealer kits for different size spaces. These systems have started to begin heading out to shops and will
continue to be developed through the coming years as the brand grows.